B2B SaaS companies in any vertical, typically post-Series A with a defined ICP and a need for predictable pipeline.
B2B SaaS outbound has changed. The 2018 playbook (high-volume sequences, generic personalisation) is dead. What works in 2026: targeted outbound into a clear ICP with phone-led discovery and email used for warm-up, not blast. We run that motion for Series A to Series D SaaS companies who need pipeline beyond inbound.
SaaS founders need predictable meeting flow without building an SDR team. We are the bridge between founder-led sales and an in-house pipeline team.
Inbound flattens out at Series B; cold outbound becomes the next growth lever
First SDR hire takes 6 months to ramp and 30% leave in year one
Email-only outbound has collapsed in deliverability across SaaS categories
Founder-led sales does not scale past $5M ARR
The honest part
SaaS is the most competitive outbound category in the world. The pitch has to be sharper than every other SaaS vendor your prospect already ignored this week.
Most lead generation companies sell you a list. We sell you meetings. The difference: we take your ICP, build the TAM, enrich the contacts, write the outreach, dial the calls, and hand you booked meetings. You do not get a CSV. You get pipeline.
We identify every relevant prospect in your market, enrich with 17+ data sources, score for fit.
Cold calling, email, and LinkedIn run in parallel by the same team. Coordinated, not siloed.
Bookings into your calendar with a warm handoff brief. You walk into the meeting prepared.
Metrics on activity, pipeline, conversion rates. Real-time visibility.
Typical titles
VP Sales · Head of Revenue · Director of Operations · Department head matched to your category
Typical ACV
$15K-$200K+ annual contract value
Buying process
Champion drives, decision-maker approves, security reviews, finance signs. Modern SaaS deals average 4-6 stakeholders.
45 minute onboarding call. First meetings typically book within 2-4 weeks.
Dedicated cold calling resource for B2B. No offshore callers. No AI diallers.
Learn moreCold email that lands in the inbox. Dedicated infrastructure. TAM building included. No spam tactics.
Learn moreCold calling, email, and TAM expansion under one engagement. Onshore ops in your market. No hiring. No managing. Just meetings.
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